Inner Mongolia, China

Grassland Cloud

Inner Mongolia Daily Media Group

Plan to publish, across an entire region.

A regional integrated media platform covering the full workflow — planning, collection, editing, publishing, monitoring, and analytics — with open data interfaces linking autonomous-region, city, and county tiers in multiple languages.

Overview

The Grassland Cloud integrated media platform builds on existing regional resources to deliver full-process media production, publishing, and control across an autonomous region. It couples a regional cloud and big-data platform with a suite of application systems, opening data interfaces to platforms at every administrative tier.

Challenge

A region-wide platform had to cover the entire editorial workflow while interconnecting autonomous-region, league, city, and banner tiers — across newspapers, radio, television, new media, and multiple languages.

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End-to-end workflow

Planning, collection, editing, publishing, evaluation, and control all had to run as one connected process.

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Interconnecting every tier

Existing platforms at region, league, city, and banner levels needed open interfaces for real data interoperability.

03

Multilingual, multi-format publicity

Coverage spanned newspapers, radio, television, and new media in multiple languages for domestic and international audiences.

Solution

Sobey delivered application systems spanning topic planning, collection, review, publishing, editing, big-data analysis, performance evaluation, copyright tracking, content exchange, command supervision, and platform management — on a regional cloud and big-data platform. Together they provide collaborative, full-process production, publishing, monitoring, and control across "plan, collect, edit, transcribe, publish, broadcast, evaluate, share, manage," with open interfaces interconnecting every administrative tier.

Convergence

Delivered with

The Sobey solutions and products behind this deployment — each built to work together as one chain.

Result

The region gained a comprehensive, interconnected integrated media platform — full-process production across every tier, in multiple languages, for domestic and international publicity.

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Workflow stages covered — plan, collect, edit, transcribe, publish, broadcast, evaluate, share, manage.

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Administrative tiers interconnected — region, league, city, and banner.

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Languages supported — Mongolian, Chinese, and New Mongolian.