Zhejiang, China

Zhejiang Intelligent Media Assets

Zhejiang Radio & Television Group

Broadcast asset management, internet operation.

An intelligent media-asset system built on China Blue Cloud — pairing professional broadcast asset management with flexible multi-tenant operation to serve as the group's next-generation media-asset and copyright platform.

Overview

Built on China Blue Cloud, Zhejiang Radio & Television Group's intelligent media-asset system pairs professional broadcast asset management with flexible internet operation. Designed around a user-centric concept and multi-tenancy, it serves the group and media-asset users across the province as the next-generation asset and copyright platform.

Challenge

A provincial group needed to modernize decades of media assets into an intelligent, operable platform — professional enough for broadcast, flexible enough for internet-style operation, and open to many tenants.

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Broadcast meets internet operation

Professional broadcast asset management had to coexist with flexible, multi-tenant internet operation.

02

Inheriting historical assets

The system had to absorb the original center's media-asset history without losing value or structure.

03

Copyright at the core

Asset management and copyright management needed to run together on one next-generation platform.

Solution

Sobey delivered an intelligent media-asset system on China Blue Cloud, converging cloud computing, big data, AI, and 4K. It inherits the original center's historical assets, folds in big-data public-opinion signals, and provides multi-tenant asset operation across the province — becoming the group's core platform for next-generation media-asset and copyright management.

Media AssetAI

Delivered with

The Sobey solutions and products behind this deployment — each built to work together as one chain.

Result

The group runs its media assets and copyright on one intelligent, provincial platform — broadcast-grade management with the flexibility of internet-style operation.

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Technologies converged — cloud computing, big data, AI, and 4K.

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Core platform for the group's media-asset and copyright management.